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Word: buick (lookup in dictionary) (lookup stats)
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...plans to shut down the division entirely, contrary to rumors that it might do so. In its new guise, Olds plans to concentrate on midsize cars to compete with the likes of the Ford Taurus and Toyota Camry, giving up most of the big- car market to Buick and Cadillac...

Author: /time Magazine | Title: The Cowboy Driving Oldsmobile | 11/9/1992 | See Source »

...customers. Except for products of GM's Saturn and Pontiac divisions, young drivers increasingly spurn the company's cars for Japanese makes or other U.S. models. The median ages for buyers of GM's bread-and-butter midsize lines are 45 for Chevrolet, 55 for Oldsmobile and 60 for Buick. By contrast, the ages of U.S. buyers of Japanese cars range from 35 to 40. GM has foundered while the more nimble Ford and Chrysler, which had long scrambled for niches in the GM-dominated marketplace, cut costs and brought out popular models like the Ford Taurus and Chrysler...

Author: /time Magazine | Title: What Went Wrong? Everything at Once. | 11/9/1992 | See Source »

...seven-year-old chassis and rolled out the Chevy Lumina All-Purpose Vehicle. Result: while GM has made steady improvements in car quality, its selection and styling have tended to lag far behind its U.S. and Japanese rivals. "GM hasn't listened to its dealers," says an Atlanta Buick dealer. "They haven't paid any attention to the comments of the owners. We've had problems with supply and the design of the cars, and Ford and Chrysler and the Japanese have beaten GM all over...

Author: /time Magazine | Title: What Went Wrong? Everything at Once. | 11/9/1992 | See Source »

Perhaps GM's crowning folly during the '80s was the reorganization of its North American operations into two clumsy megagroups. The plan gave responsibility for small cars to GM's Chevrolet, Pontiac and Canadian divisions, and handed large cars to the Buick, Oldsmobile and Cadillac units. While that may have seemed sensible at the time, it created a new level of bureaucracy sandwiched between the automaking divisions and GM's corporate headquarters. The results ranged from mass confusion to a proliferation of look-alike models. "Everything Roger Smith tried failed," says Womack. "The screwball capital investment, the screwball reorganization. Smith...

Author: /time Magazine | Title: What Went Wrong? Everything at Once. | 11/9/1992 | See Source »

Stempel had the misfortune of becoming chairman just as the U.S. was sliding into recession. That hindered sales of GM's 1991 fall line, one of its best in years. The redesigned models included the full-bodied Buick Park Avenue and the luxurious Cadillac Seville. "Our sales depend on the economy," says Jamal Karmouta, who manages a Chevrolet dealership in Southern California. "When the economy moves up a little, we'll be selling more cars." But with GM strapped for cash, its new offerings for 1993 are limited mainly to a redesigned Cadillac Brougham and sporty Camaros and Firebirds...

Author: /time Magazine | Title: What Went Wrong? Everything at Once. | 11/9/1992 | See Source »

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