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Dates: during 2000-2009
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...examples you give of this new era is a language based on chipmunk sounds. [Laughs.] Oh yes, Dritok. That inventor thought it would be interesting to build a language based on the sounds that chipmunks make because they use voiceless sounds - clicks and hisses and pops. He wondered if you could create a whole language without vibrating your vocal cords. It sounds very strange. I've never heard a natural language that sounds like it, but it still seems like a system. For him, that was an artistic challenge. (See Star Trek's most notorious villains...

Author: /time Magazine | Title: Arika Okrent: Speaking Klingon | 5/18/2009 | See Source »

...feel comfortable about spending money. The best example of that was Hyundai, which said you can return your car within a year if you lose your job and get a refund. That's a major change you will see in marketing. And then you will see companies start to build the very functional, practical dimensions of their brands. If you take Louis Vuitton as an example, they will say, "In the future, when you buy a Louis Vuitton bag, it's not just the most fashionable bag on the market, it also has a two-in-one dimension...

Author: /time Magazine | Title: How Shoppers Make Decisions in a Recession | 5/18/2009 | See Source »

...change the environmentally dangerous practices of businesses which are under financial stress the government will need to provide the same kind of financial support it is already giving to other industries under the new stimulus program. There is a benefit to getting capital to a company that helps build systems to distribute the energy from wind turbines or change their facilities into locations that use solar power. If the government wants to help companies change businesses so that they pollute less, the fastest way to do it is to invest government money to finance the process. That would save...

Author: /time Magazine | Title: Even Al Gore Can't Bring Attention to the Environment and Recession | 5/18/2009 | See Source »

...subsidized industrial white elephants, all built at the taxpayers' expense. "Floodlit sheep meadows," grumbles Reiner Holznagel, managing director of the German Federation of Taxpayers. "In every district you can find projects that make you shake your head." Among the most egregious: the now-bankrupt firm Cargolifter, which tried to build a modern Zeppelin airship with tens of millions of government dollars. (See pictures of the Top 10 scared traders...

Author: /time Magazine | Title: What Germany Got for Its $2 Trillion | 5/18/2009 | See Source »

There's no doubt this public spending produced some results. The U.S. semiconductor firm AMD, for example, was planning to build a new plant in Ireland. In 1995, however, it switched to the Dresden area - once a high-tech region for the whole Soviet bloc - where it now employs about 2,000 people. Similarly, on the edge of Halle's Neustadt, in a brand-new technology center built on the site of the former Soviet army base, Katja Heppe pulls the claws of a snow crab out of a plastic bag. She's 29, a biotechnology researcher who specializes...

Author: /time Magazine | Title: What Germany Got for Its $2 Trillion | 5/18/2009 | See Source »

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