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INCANDESCENT BULB VS. COMPACT FLUORESCENT LIGHTBULBS...

Author: /time Magazine | Title: Let There Be Light | 12/6/2007 | See Source »

INCANDESCENT BULB...

Author: /time Magazine | Title: Let There Be Light | 12/6/2007 | See Source »

...often lacked. Over the past few years there has been a grassroots groundswell on global warming, but the focus has been on personal action, small behavioral changes individuals can make - or more often, buy - to reduce their impact on the Earth. It's the light bulb theory - switch your wasteful incandescent lights for more energy-efficient compact fluorescent bulbs, and you're doing your bit to save the planet...

Author: /time Magazine | Title: Climate Change, One Light Bulb at a Time? | 11/8/2007 | See Source »

...Your ideas are intuitive but not obvious. How do you come up with them? Do they dawn on you while you’re making breakfast or are you a slave to your desk until you’ve got one? (i.e is it like turning on a light bulb or pounding in a nail?)Steven Pinker: Nail, definitely nail. I notice things but I only understand them when I try to write about them.2. FM: Speaking of analogies, yours make your theories very accessible. Where do those come from?SP: I’m actually trying to study that...

Author: By Ana P. Gantman, CONTRIBUTING WRITER | Title: 15 Questions With Steven Pinker | 10/31/2007 | See Source »

...full picture of the entire man. All the same, while people will come away impressed by Turner the painter of historic events and modern horrors, one as forceful and sometimes as original as Goya, the man they'll be in awe of is still that other Turner, the incandescent bulb, the great conductor of solar power...

Author: /time Magazine | Title: The Sunshine Boy | 10/11/2007 | See Source »

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