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...with a taste for the finer things in life, Lazaros was staying at New York's Pierre Hotel in January 1977 when he asked the Bulgari jewel firm to bring an assortment of expensive gems to his room...

Author: /time Magazine | Title: Americana: Hard to Swallow | 5/15/1978 | See Source »

After a close inspection of the offerings, he declined to buy any. Bulgari officials later discovered that a $35,000 four-carat diamond and platinum ring was missing...

Author: /time Magazine | Title: Americana: Hard to Swallow | 5/15/1978 | See Source »

...town in Manhattan's backstabbing, gossipy advertising business is the extraordinary success of Peter Rogers, 43, who has built a booming business grossing $10 million by breaking almost all the rules of the game. He has never solicited an account, yet the roster of clients he represents?including Bulgari, the famous jewelers, Danskin's nylon tights, and Fashion Designer Pauline Trigère?has grown from ten to 32 in the past two years...

Author: /time Magazine | Title: Business: Advertising: the Best One-Liners | 1/2/1978 | See Source »

...Thanks be for the snobisme that broke through the barriers between the arts and gave us such a profusion of fine works!" As it is in Proust, snobbery is often the essential subject of art nouveau. There is plenty of costly jewelry made today; but what modern design by Bulgari or Tiffany does not look gross or commonplace beside a piece like Lalique's swan pendant of 1898? In those cool, exquisite loops and featherings of enamel one sees a vanished sensibility: distanced, calm, perfectly judged, and soon to be destroyed by the tensions of a new century...

Author: /time Magazine | Title: Art: The Snobbish Style | 9/13/1976 | See Source »

There is, for instance, the 16,000.83-carat "Vulgari Emerald." In no way connected with famed Bulgari diamond merchants, of course, the Vulgari is surrounded by "diamonds and pearls. . . except for the third pearl from the left, which is courtesy of Woolworth's." Other gems are the " 'La Fabiola' Faerie Diamond," the "Royal Order of the Corset" rubies, and the social climber's special-an outsized pendant dubbed "The Fitz-Hall" ("and it does"), featuring France's Regent diamond, now barricaded in the Louvre...

Author: /time Magazine | Title: Modern Living: Cardboard Carats | 9/6/1976 | See Source »

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