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Word: bulking (lookup in dictionary) (lookup stats)
Dates: during 1920-1929
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Usage:

...interesting on several scores for its absence rather than for its appearance, and that is the element of economy. Miles per gallon claims, so recently the source of heated rivalries, have become as unfashionable as four-cylindered engines or high-pressure tires, and are ignored by the great bulk of advertisers...

Author: NO WRITER ATTRIBUTED | Title: STANDARDS OF VALUE | 1/11/1929 | See Source »

...company almost immediately created and popularized Uneeda Biscuit, which, though popularly best known as one of the early examples of selling a brand name through advertising, was most important as part of a general movement toward marketing crackers and biscuits in packages instead of in bulk. The name originally proposed for Uneeda Biscuit was Uneeda Cracker; the change being made because "biscuits" seemed to rank "crackers" in popular estimation. National Biscuit is the largest biscuit manufacturer in the world, has never reported a deficit, had a net income of $13,038,000, first nine months of 1928. Its president...

Author: /time Magazine | Title: Business & Finance: N. B. C--Shredded Wheat | 12/24/1928 | See Source »

...wonder whether you are not mistaken in assuming, as you plainly do, that the bulk of your readers are tormented, like yourselves, by an acute feeling of inferiority which makes them rejoice when the mighty are brought low. I am pretty sure you are mistaken...

Author: /time Magazine | Title: Letters: Dec. 17, 1928 | 12/17/1928 | See Source »

...income for fiscal 1929 and 1930, Secretary Mellon figured that Customs would increase 14 millions over 1928, to an annual total of 582 millions. Internal Revenue is figured for a drop of 52 millions in 1929 and eight more millions in 1930. The income tax provides the bulk of Internal Revenue. Income tax figures...

Author: /time Magazine | Title: National Affairs: Mellon Report | 12/17/1928 | See Source »

...weeks, it has been at the price of a great mental strain. For his soul has been oppressed with the knowledge that dogging his every footstep and growing more huge and ominous every day there has been a dread spectre of Responsibility. Neglect served only to increase the bulk and fearsomeness of the apparition, and so yesterday the Vagabond surrendered and set about making out his Christmas shopping list...

Author: NO WRITER ATTRIBUTED | Title: The Student Vagabond | 12/8/1928 | See Source »

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