Word: bulking
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Dates: during 1930-1939
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With this carefully planned sequence a campaign began, 32 years ago. At the time National Biscuit Co. was but one year old, had just thought of selling biscuits and crackers in cartons instead of bulk. The campaign worked. The public obeyed. Uneeda became one of the great U. S. trade-names. Today National is the world's biggest biscuit baker, has 84 plants in 29 States. It also makes bread, dog biscuits, Shredded Wheat, gingerbread goodies, peanut butter, zwieback, macaroni, pretzels. Its assets come to $138,000,000 of which $38,000.000 is working capital. Last year it earned...
...bicycle bells (from Germany). He lowered the duty on bentwood furniture (from Czechoslovakia), olive oil in pack- ages (from Italy) religious and commercial organs (from Canada). He agreed with the Commission that no flexing was needed for the rates on pig iron, cheese, hides and skins, olive oil in bulk or cast bells, chimes and carillons...
...sold its subsidiary, National Plate Glass Co. to big Libbey-Owens-Ford Glass Co. (unconnected with Ford Motor Co.). Said L-O-F President John D. Biggers, "We have been working on these negotiations for five months and are all very happy." For the next seven years the bulk of glass used by General Motors will be bought from Libbey-Owens-Ford, a contract probably involving over...
...number of spoons, knives and forks have been returned, but the bulk of the service dishes, plates and centerpieces is still missing...
...York's Democratic Governor Franklin Delano Roosevelt had been assigned the unlikely topic "Land Utilization and State Planning." The bulk of his address was on New York's reforestation program. But he did manage to preface it with as neat a little political appeal as any of the Governors ever heard, in which he outlined a presidential platform for himself. Naming no names he flayed the Hoover Administration, mentioned the Depression, struck a distinctly national note. Excerpts...