Word: bulling
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About a year ago, the makers of Red Bull, the famous caffeine-loaded energy drink, decided to come out with a soda, unsurprisingly named Red Bull Cola. The shared name implied the same big kick. But could the cola's boost - supposedly "100% natural" - come from something else? Officials in Germany worry that they've found the answer - cocaine. And now they have prohibited the soda's sale in six states across the country and may recommend a nation-wide...
...Health Institute in the state of North Rhine Westphalia] examined Red Bull Cola in an elaborate chemical process and found traces of cocaine," Bernhard Kuehnle, head of the food safety department at Germany's federal ministry for consumer protection, told the German press on Sunday. According to this analysis, the 0.13 micrograms of cocaine per can of the drink does not pose a serious health threat - you'd have to drink 12,000 L of Red Bull Cola for negative effects to be felt - but it was enough to cause concern. Kuehnle's agency is due to give its final...
...Bull has always been upfront about the recipe for its new cola. Its website boasts colorful pictures of coca, cardamom and Kola nuts, along with other key "natural" ingredients. The company insists, however, that coca leaves are used as a flavoring agent only after removing the illegal cocaine alkaloid. "De-cocainized extract of coca leaf is used worldwide in foods as a natural flavoring," said a Red Bull spokesman in response to the German government's announcement. Though the cocaine alkaloid is one of 10 alkaloids in coca leaves and represents only 0.8% of the chemical makeup of the plant...
...perhaps save yourself some cash the next day. "Something like this gives you a better night's sleep," says Bianchi. "You're going to wake up feeling better rested and less apt to get a double venti-venti-venti at Starbucks, then wash it down with a Red Bull just to get through your day." (See the top 10 food trends...
...Bianchi, whose company trades publicly on the over-the-counter market, is making very bold promises for Drank and its potential shareholders. "By the end of the year, I will be in every grocery store in America and every food-drug chain in America, just like Red Bull," Bianchi boasts. "I'm in negotiations with every major drug chain and every major grocery store chain, and I will go on the record and say it's with them contacting us, without our solicitation to them." Bianchi rattles off the list of chains he says have come calling: Walgreens...