Word: bulls
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Dates: during 2000-2009
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...While most businesses worship at the altar of youth, Saga realized early on that there's often more money to be made from the mature. Marketers have traditionally shunned older consumers, preferring to aim their pitches at a younger audience it hopes to groom into lifelong customers. But Tim Bull, Saga's group marketing director, says mature consumers are just as eager to buy as youngsters, though they are savvier and more discerning. They are also richer - much richer. "They control 80% of the nation's wealth and they're very happy to spend it," says Fiona Hought, managing director...
...sixth cup of coffee. (His mantra "People don't like to be sold, but they love to buy" is restated a few pages later as "Selling is puking. Your customer wants to buy.") Despite the occasional coarseness (he proudly claims to have "edited out one thing, all the bull____"), Gitomer's books have a certain blustery earnestness. They are the kind of books that Willy Loman would have proudly stuffed in his coat pocket...
...Gonzalez Inarritu, “Babel”; Martin Scorsese, “The Departed”Ok, this is ridiculous. Three 6 Mafia, the blinged-out rapping trio, has an Oscar, while the man who directed “Taxi Driver,” “Raging Bull,” and “Goodfellas” has never won. Scorsese’s recent “Gangs of New York” and “The Aviator” are admittedly not his best work, but “The Departed” marked...
...earth flight (that's what upsets unpracticed bellies). The tactic certainly reduces the helicopter's exposure to enemy fire from below, but it doesn't eliminate it. Helicopter pilots speak warily of "golden BBs" that can bring down their bird. There are a fair number of bull's-eyes on those spindly mechanical beasts - rotor blades, fuel systems, driveshafts, hydraulic lines - that, if hit, can doom a helicopter. Many of them don't exist on fixed-wing aircraft, or are better protected on the faster machines...
...bust when the buying is concentrated on blue-chip names," says Lan Xue, head of China research for Citigroup. "It's when the buying goes into the second line, third line, fourth line [companies]--the speedy names--this is what would get me more worried." Xue predicts that the bull market will continue for at least one to two years...