Word: burger
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Dates: during 2000-2009
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...books that govern shopping, including criminal penalties for promotional sales below cost. There are also gaping contradictions: while Sunday trading as a rule is outlawed, cinemas, restaurants, cafés and fast-food chains are allowed to open. In today's Paris, it's one thing to eat a burger and quite another to indulge in a diet of luxury...
...food-court mentality--Johnny eats a burrito, Dad has a burger, and Mom picks pasta--comes at a cost. Little humans often resist new tastes; they need some nudging away from the salt and fat and toward the fruits and fiber. A study in the Archives of Family Medicine found that more family meals tends to mean less soda and fried food and far more fruits and vegetables...
...decades, the 30-second television spot has been king of the advertising jungle - the surefire way to shift that soap powder or boost that burger chain. But now, although not facing imminent extinction, the format is beginning to look as obsolete as the black-and-white TV set. According to ZenithOptimedia, an advertising buyer and research company, TV's share of the ad market in Western Europe peaked in 2004. Advertisers know all too well that digital TV's hundreds of channels and video-on-demand services have made it impossible for a handful of commercial channels to reach...
...beginning of the film, Don Henderson (Greg Kinnear), a marketing V.P. for Mickey's burger franchise, gets some bad news from a company exec: "The fecal coliform [bacteria] counts were just off the charts ... I'm saying there's shit in our meat." But Don is a hard man to rob of his optimism. Before he goes off to inspect a meat factory, he cheerfully enunciates a rule of Marketing 101: "Don't kill the customer. It's bad for repeat business...
...there's hope. Nutritionists have started to address the incongruity of a medical establishment that bemoans obesity-related illness yet contracts with pizza and burger franchises for its cafeterias and loads its vending machines with trans-fat-laden cookies. Some health-minded activists have launched a movement to serve patients fresh, seasonal food, and hospitals are beginning to change their menus accordingly. "They're starting to see food not simply as a cost but as a prevention-and-treatment issue," says Scott Exo, head of the Oregon-based Food Alliance...