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...Sunday school lesson) and inside jokes about rival studio Disney, made the genre seem cool to teens. Ice Age, directed by Chris Wedge and produced through Fox's digital arm, Blue Sky, was hyped to all age groups via a marketing campaign that cost about $25 million. Burger King created a new frozen Ice Age drink for the kids. The older, Simpsons-watching audience saw a TV spot featuring the film's Scrat character (a nervous squirrel-rat hybrid with a fondness for acorns) that contained a double entendre about nuts...

Author: /time Magazine | Title: Movies: The Ice Age Cometh | 4/1/2002 | See Source »

...Woolworths general merchandise stores, and there is now intense speculation - not denied by Kingfisher - that the retailer will rid itself of its electronics group, which includes Comet in the U.K., Darty in France and other chains in Belgium, Germany, the Netherlands and Eastern Europe. Diageo wants to offload Burger King, the fast-food chain it has owned for about 13 years, to concentrate on alcoholic beverages...

Author: /time Magazine | Title: The Urge To Demerge | 3/25/2002 | See Source »

...after the attacks. With workers like Guzman stuck at home, and Mexico in a recession provoked in part by the U.S. slowdown, Mexicans are hurting. In Puebla state, the town of Chinantla lives on cash sent back by migrants. One resident, Antonio Castellanos, is watching business tank at his burger-and-pizza stand. "If things don't change," says Castellanos, who learned his trade during eight years at a New York City pizzeria, "I'll have to go back...

Author: /time Magazine | Title: Dispatch From The Border: Slamming The Door | 3/11/2002 | See Source »

...sign prohibiting all eating, drinking and smoking sat next to an ashtray and atop a trash can that was overflowing with discarded burger wrappers, presumably from the gourmet restaurant upstairs. The rotund regulars happily munched on their fast food and drank their beer in preparation for a taxing evening of America’s most popular “lifetime” sport. It was Americana at its best...

Author: By Anthony S. A. freinberg, CRIMSON STAFF WRITER | Title: A Night Out | 2/28/2002 | See Source »

Scientists aim to save and prolong life with their honorable quests, from curing cancer to encouraging Americans to eat less at Burger King. Yet while everyone knows that fast food is unhealthy, few remember the researchers that pored over test tubes, assays and cultures to prove that bacon-and-cheese sandwiches are a shortcut to heart disease...

Author: By Nicole B. Usher, CRIMSON STAFF WRITER | Title: Blinded By Science | 2/22/2002 | See Source »

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