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...Anheuser-Busch and Miller slug it out over a $30 billion market...

Author: /time Magazine | Title: Big Beer's Titanic Brawl | 8/16/1982 | See Source »

Last year a giant downtown Schlitz sign was replaced by one bearing the Budweiser label of St. Louis' Anheuser-Busch. That is a little like erecting a flashy Toyota sign atop the Fisher Building in Detroit. After all, Schlitz was "the beer that made Milwaukee famous...

Author: /time Magazine | Title: A Beer Hall Brawl for Third Place | 4/26/1982 | See Source »

...times. Schlitz no longer makes beer there. Takeover battles simmer among the suds, and mutinous stockholders threaten to dislodge entire boards of directors in nasty brawls not far above the barroom level. The brewers are in a battle for third place in the U.S. beer business, behind leader Anheuser-Busch and second-place Miller. Analysts believe that third largest is big enough to compete with the industry's leaders, but anything much smaller than that level cannot muster the advertising megabucks to fight off relative obscurity and low sales...

Author: /time Magazine | Title: A Beer Hall Brawl for Third Place | 4/26/1982 | See Source »

...Busch Gardens Hospitality House, Tampa...

Author: By Bruce Schoenfeld, | Title: Living It Up in the Florida Sunshine | 3/20/1982 | See Source »

...uncool come her for free beer. The experienced Florida traveller drinks the free beer but stays for the belly dancers and the parrot show. Busch Gardens is everything Disney World should be minus the crunching crowds, Grumpy, Sleepy and Doc. For those of you who have never been to Tampa, that water is Tampa Bay and out there is the Gulf of Mexico. Yes, the weather is nicer than Miami. Have a Dreamsicle from the guy with the cart and enjoy...

Author: By Bruce Schoenfeld, | Title: Living It Up in the Florida Sunshine | 3/20/1982 | See Source »

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