Word: busches
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...Anheuser-Busch's Natural Light feature Cover Girl Christie Brinkley, 27, who fills a red-and-white-striped bathing suit with come-hither bust, hips and thighs. "You don't have to be some macho jock to like Natural Light," says Brinkley in one television commercial...
...Anheuser-Busch says the Brinkley ads are partly a play for the female market. Explains Senior Product Manager Robert Merz: "We decided to showcase a woman in this new commercial because 50% of the light-beer drinkers are women." But G. Robert Holmen, who produces the ads for competing Miller Lite, insists that Natural Light is only using Madison Avenue's oldest pitch of all. Sniffs he: "This is the last gasp for Natural Light. They are relying on sex to sell the product." Shameful...
...million." They smile sweetly while Lewis grins maniacally, they dutifully promise to raise even more next year and yea unto the generations, and then they trot off stage while Ed McMahon, the world's only professional introducer, welcomes the next guest. All the approved minor vices are there--Anheuser-Busch, the roller skater rink operators with nubile figure skaters in tow), and even the president of Harley-Davidson, which sells choppers. And, of course, there's McDonalds, ten years a telethon sponsor, with its well-scrubbed crew members presenting checks. "From our employees and customers in the Tallahassee district...
More than half of Winthrop House knows by now that she lives in the heart of Cardinal Country--Belleville, Ill.--a city of almost 50,000 ten miles southeast of Busch Stadium. "I tell everybody it's the home of Jimmy Connors, Buddy Ebsen, and Tuborg Gold," Photo says. "In eighth grade, one of my goals was to be senator from Illinois, president of the United States, and then the ultimate goal--owner of the Cardinals...
...Sydney Busch...