Word: bushu
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Christopher, Bushu, and their partners are attempting to turn a decrepit space on the lower level of a Mass. Ave building—former home to Second Coming, an all-purpose music store that closed this summer—into the epicenter of the New England Hip Hop scene, just a block east of Harvard Square...
...want to be a home for hip hop,” says Bushu, the self-described “idea man” behind Massive. The dream, he says, is to create a place where MCs, DJs, and all other members of the hip +hop community can come network, shop, perform, and relax. Open mics happen every Friday, and several times a month Massive hosts in-store performances by local rappers...
Located down the street from the Middle East and the Western Front, two major Boston concert venues, Massive Records is in a prime spot to support the local rap scene—but uniting its participants is not going to be an easy task. Christopher, Bushu, and the other employees describe an overriding disunity in the Boston hip hop scene, an obstacle, they say, that is only made more insurmountable by the scene’s bad reputation in the national circuit...
...this city already has a bad stereotype,” adds Bushu, who blames the nation-wide association of hip hop with extravagance on popular rap personas such as 50 Cent. Indeed, the only national rap star to come out of Boston in the last five years is Benzino—a dubious claim to fame for a city which has also spawned dozens of critically acclaimed underground rappers...
...We’re not a retail store, we’re a hip hop culture store,” Bushu says...