Word: businessese
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It's long been known that sound can alter emotions and behavior. So why not use it to amplify profits? Treasure's agency acts like an audio interior designer, removing invasive noises or rescoring unappealing music. It sounds simple, but while many businesses have mastered the art of influencing shoppers...
Even more pertinent was the criticism that the giant carbon footprint of an event that involved jetting pop stars and their entourages around the globe, and encouraging hundreds of thousands of fans to travel to concert sites, was inherently at odds with Live Earth's energy-conservation message. Around half...
Donna Addkison, Nagin's chief economic advisor, disagrees. The administration "very actively pursues opportunities to attract, retain and grow businesses that are already located in Louisiana," she says. "There are over 16,000 businesses in the city, and I can tell you that this calendar year we have made 16...
Whether it will be sufficient - or happen quickly enough - to staunch the loss of high-paying jobs is a serious question. "As painful as all of this has been, you've had changes, really positive, powerful changes, that never in a million years would have happened without this disaster," Ricchiuti...
The problem is twofold. Illiteracy is a major reason poor people often choose not to seek the protection of local courts, since in many countries, laws established under colonial rule have never been translated into local languages. When would-be entrepreneurs do set out to legally register a business, they...