Word: businessese
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Ad agencies argue their efforts give them insights that can benefit their conventional customers. "We do a lot of learning this way," says Barnett of Brooklyn Brothers. "It gives us a greater understanding of clients' businesses." Another potential payoff, says Ruth Mortimer, associate editor at Marketing Week, is that collaboration...
This was back in 2003, when I was working with a nonprofit in Arizona to secure transitional employment for homeless men. One job involved helping businesses in downtown Tucson recycle. Our workers would drive around, collecting recycling and interacting with shop owners, and in the process, businesses started asking if...
Houses of worship have long prided themselves on keeping their doors open to all. And many have assumed that respect for their sacredness--and perhaps fear of divine retribution--would keep them safe from crime. But as schools and businesses use more-sophisticated security systems, churches are becoming the soft...
Both Chinese and Americans view their economic interdependence warily. Yet in many respects the relationship has been mutually beneficial and may have been the primary reason the financial crisis did not result in a worldwide Great Depression. China was able to spend aggressively because for 20 years U.S. businesses had...
The most promising target for expanded sanctions is the Iranian Revolutionary Guard Corps (IRGC), which not only controls much of the military and the nuclear program, but has also steadily expanded its control over other areas of Iranian political and economic life in recent years. Though Obama had criticized Secretary...