Word: businessmen
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Dates: during 1950-1959
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...Paris city room last week to greet the birth of a major French daily: Le Temps de Paris. For competitors, the cork-popping sounded the opening barrage in an all-out circulation war. The new afternoon paper, a fat (for France), 40-page tabloid with heavy backing from businessmen (initial investment: about $4,000,000), set out to combine the dash that is all too common in the French press with the responsibility that is all too rare. After readers snapped up its first press run of 480,000, Le Temps began printing 500,000 daily...
...earnings of $4,598,000, all between 18% and 50% higher than 1955's first three months. ¶ In the aircraft industry, rising development costs on new planes clipped 28% from Douglas earnings, brought them down to a net of $5,113,000. But as more and more businessmen took to the air, Cessna Aircraft Co. became undisputed king of the small plane makers, with a sales jump of 45% to $33 million in the past six months. Cessna's commercial business alone was currently running at more than double the 1955 rate, big enough to boost first...
FEDERAL FLOOD INSURANCE is making headway in Congress. The Senate Banking Committee has approved a bill calling for a $5 billion program to insure both businessmen (up to $250,000) and home owners (up to $10,000) against a repetition of last summer's disastrous floods. Under the plan, still to be passed by the full Senate and House, the Government will pay 40% of the cost, with property owners chipping in between $2 and $10 per $1,000 of insurance...
...largest consultant in the business, Chicago's George S. May Co. (1955 billings: $9.300,000), recruits its "experts" through want ads, and woos worried businessmen with a pitch something like this: "We'll come in and tell you what's wrong with your business for $100." Once in, May's "actioneers" get to work "opening the job," and sell the client-who falls into one of 49 types ("Penny Pincher, Stone Face, the Playboy, the Boor, the Weakling")-a long service which often costs thousands...
WHEN Lawyer George Alpert took over the ailing New Haven Railroad, his first move was to call in a management consultant. As soon as Joseph Grazier became president of American Radiator & Standard Sanitary, he sent for a consultant. While Dwight Eisenhower was campaigning in 1952, businessmen backers called in McKinsey & Co. (TIME, Jan. 12,1953), to determine the 250 top policymaking jobs through which the Republicans could make their policies felt...