Word: busting
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Dates: during 1940-1949
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...protest about the ads "connected with the business of embalming authors' brains between stiff covers." To Weir, the ads for what another adman called "breast sellers" look no different from "bra advertising ... It is difficult, at times, to tell . . . whether a book is about land-development or bust-development, about seafaring or suckling ... In my opinion, book advertising trades too much upon the sensational-when it has too little of the sensational to offer. If books were food or drug products-and some of them are all too often in the latter category-book publishers would be the principal...
Face-to-face: the Venus de Milo and Marilyn Buferd, Venus d'Atlantic City ('46). Paris-visitor Miss Buferd, who was dressed to disadvantage, has a 35½-in. bust and a 25½-in. waist, no match for Milo, who is 39 in. around the middle...
...battered streets, music lovers stopped to wring the hand of 71-year-old Conductor Bruno Walter. He had come back to preside over a ceremony as symbolic as his own return: the restoration to the Vienna State Opera of a Rodin bust of another Viennese hero-Gustav Mahler...
Actor John Payne announced that he and Actress Gloria DeHaven would try the second trial separation of their 3½-year-old marriage. Lita Grey, second of Charles Chaplin's four wives, said that her third marriage (to Arthur Day Jr.) had proved a bust after nearly ten years. Actress Susan Peters and Producer Richard Quine found that they were through after 4½ years...
Domestically, the HLU policy may be broadly defined as pledged to the continuation of "progressive" social reforms at home. More specifically, its belief is in enough government control of industry to forestall boom and bust cycles in economy. HLU has implemented these beliefs by campaigning against the Taft-Hartley act last spring, working in recent elections, (usually for Democratic candidates) and bucking for the return of price control...