Word: buttons
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Dates: during 1960-1969
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...take his place; his modern clinic has been closed ever since, and the 5,000 people who live in and around the little northeastern Tennessee community were forced to drive 28 miles to visit the nearest doctor in a neighboring town. Several months ago, the Rev. Robert E. Button, 28, one of a group of citizens who had been searching for a new doctor, saw an advertisement in TIME placed by a junior college that was seeking funds...
Wondering how a school so small could have afforded to pay for the full-page appeal, Button called Robert C. Barr, TIME'S associate ad director in New York, to inquire about the ad. Barr explained that the junior college appeal had been run without charge as part of a special program that TIME began for colleges three years ago. But Barr made Button a sporting proposition: if the town of Surgoinsville could supply the illustration and wording, TIME would run an ad free...
...What does the button...
...button was white with "Trout Fishing in America, Inc." in green Roman capitals, centered, in four lines. Someone had tossed me the button during an interview. I had expected to see the Great American Wilderness and two rainbow trout in a frying pan. Instead the button was very straightforward. And it was tossed by a girl with long black hair, a purple sweater, and no brassiere. I had put it on without thinking...
...year ago, the button of the New England Resistance was a black hand styled. Omega on a white background. Omega stands for ohms in electricity which measures resistance, which, sometime after October 16, 1967, became the official insignia for draft resistance. I first put on my Omega button as I dropped my letter to Ramsey Clark with my draft cards into a red and blue box labelled "U. S. Mail." That was in San Diego, California last summer. That was when buttons meant more than they do now. They somehow told what was on your mind...