Word: buyer
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DIED. EDWARD CRAVEN WALKER, 82, unabashed nudist and inventor of the oozing 1960s groovy-soothing lava lamp; in Ringwood, England. After the lamp buyer at Harrod's found Walker's display of sculptural, sinuous paraffin-and-oil globs "disgusting," Walker took it elsewhere and hit big. "You can avoid going on drugs," he once said. "If you have a lava lamp, you won't need them...
...Hicklebee's Children's Books in San Jose, Calif., thinks not. "His popularity peaked at Goosebumps," she says. Of the new books, she adds, "We'll have them in the store. But we probably won't be having big displays of them." Yet Camilla Corcoran, a children's books buyer for Barnes & Noble, is bullish on a Stine revival with Nightmare: "We are definitely expecting...
...cares? Last year a local techie in blue jeans and a sports shirt walked into Ferrari of Washington, a former furniture dealership located discreetly in a glass-and-brick office park in Sterling, Va. The buyer knew exactly where he wanted his new car to go: in his living room. Sales manager Ralph Cestero knew just what to do. He collected the $225,000 price on the 550 Maranello and arranged delivery. "We took the car over," Cestero relates, "and saw that he had removed a wall of his house and built a large ramp up to the living room...
...sometimes to figure out the difference. But SUV people and minivan people? That's one distinction that has the entire auto industry scratching its collective head, or more correctly, paying legions of "experts" to ponder the question. Because much of the demographic information of the typical buyer is the same for each vehicle type - fortysomething, married, with kids - marketers of both vehicles have been forced to seek deeper meanings in the choices made by their clients...
...shake 10 times as violently as the more gentle boosters scheduled for the first seven tests. While the Pentagon says the shield will defend against "tens" of incoming warheads, all 19 of the Pentagon's tests are against a lone incoming warhead. Jacques Gansler, the Pentagon's top weapons buyer, told Congress last week that the testing program will grow more complex as the system develops. "The system design is solid," he declared. But some skepticism remains on Capitol Hill. Thus every phase of Friday's test will be carefully scrutinized...