Word: buyer
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...president of EPE, had recruited her own money manager, a Kansas City, Mo., businessman named Jack Soden, and the two of them set about figuring out what to do with the estate. The most obvious move, which they explored, would have been to sell off Graceland; one potential buyer, the city of Memphis, did a feasibility study on using Graceland as a tourist attraction and concluded that interest in Elvis had waned and that no one would pay to see the garish, crimson shag-carpeted house of a has-been rock star. Now Priscilla reversed herself, acting, she says...
...both contracts due to expire on Jan. 1, the utility saw a chance to pit the two against each other in an all-or-nothing bid to be the plant's major coal supplier. It asked both Consol and Mettiki to bid for a five-year contract, with a buyer's option to renew for an additional two. Word went out in August 1995 that Consol had won, apparently assuring the future of the Potomac mines through the end of the century and beyond...
...word: Barbie. Mattel last fall released a disc called Barbie Fashion Designer that was a runaway best seller, proving once and for all that if the pitch is right, the girls will play. "There's always been an interest in marketing for girls," says Suzanne Groatman, children's software buyer for the retail giant CompUSA. "Barbie just exploded the market. People are looking at this year as the time to launch on the coattails of that traffic...
Witness, for example, the fate of a recent advertising creation, a wacky, Day-Glo pink duck, an escapee from the Cadillac crest, that has been playing a lead cartoon role in ads for the '97 Catera. The "Caddy that zigs" is aimed at younger, entry-level luxury buyers in their 30s and 40s, almost a generation behind most traditional Cadillac owners. The duck may entertain such prospects, but it also infuriated many Cadillac loyalists and even some of GM's top brass. In the past, the duck and the campaign (as well as whoever was in charge) might have ended...
...warned that Mexico was about to arrest its own top drug fighter for corruption? Who is the U.S. to be notified in advance about what Mexico does in its own internal affairs? America's drug problem is created and based in the U.S. As long as there is a buyer for any commodity, there will be a supplier. All the money the U.S. has used in this "war" might have been better spent on educating its citizens about drug use. FRANCISCO J. ORTIZ Richmond, British Columbia...