Word: buying
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Dates: during 1960-1969
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High society is the tepid wasteland between Old Society and pop culture. Buy an apartment with a spectacular East River view of the National Biscuit Company. Furnish it with Louis XV furniture and a Monet, any Monet--and you're in. Except you are not. In their frantic battle to retain Youth and Style, the beautiful people have discovered pop culture and all its childish play things...
...part of this worship of youth, this attempt to crack the mold of middle-age with newness, the beautiful people frug frenetically, bounce in and out of underground movies, wear mod clothing, and buy pop art. But they aren't hip. Above all, they aren't hip. They may posses all the equipment but they can't buy the spirit--that Frodo Baggins--Emmett Grogan quality described in the March issue of Ramparts, that spontaneity and excitement which should accompany granny print shirts and paisley pants...
...hipsterism came out of a drug dream heading for a star. But Gilbert's beautiful people use them as gimmicks to gain recognition and buy style, even if it is mass-produced. As the parties go on and on, the beautiful people become more pathetic than a middle-aged couple twisting to the jukebox in a Peoria roadside cafe...
...optimism. Trucks have long been the industry's staple, but more and more Japanese have the affluence to join the 1-in-48 group with a car (as compared with the U.S. l-in-2.4 ratio). Even now, Japanese cities are aswarm with cars. Tokyo residents may not buy a car unless they can prove that they have a place to park it. In Tokyo districts already choked by industrial air pollution, traffic cops counter the effects of auto-exhaust fumes by breathing bottled oxygen kept at precinct stations. Speaking of the market-though it could apply...
...tells me not to sell until I get my license -- it could be a couple of days or a week -- it could hurt me." He also said that the law was not aimed at stores like his, which deal in large lots of surplus clothing, but at stores which buy and sell second-hand clothing from individuals...