Word: buying
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Dates: during 1960-1969
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...inestimable advantage of our multiple residences is that it is so easy to be not at home. Privacy is probably the most valuable thing that money can buy; the poor have practically none, and the privacy of the middle class is eroding rapidly. Only the very rich can afford it in these days of high-speed communication and whetted curiosity, and it is perhaps no coincidence that two of the world's richest men J. Paul Getty and Howard Hughes, with close to $1.5 billion apiece are notably fanatic about their privacy...
...pains of having it snuff out the pleasures of wanting. The only point of having money is the freedom it gives you to sharpen your desires to learn more, help more, play more, enjoy more, and make life even more extraordinary than it is anyway. Certainly money can buy happiness; the secret is how to use it. I trust you will use yours well. And if you find some good new way teach us. God knows we need...
...kind of a game, see. You've already bought a $1,000,000 de Havilland private jetliner and a $600,000 yacht and a $305,000 diamond, and you" bank account shows more zeroes than a no-hitter. So what do you buy next? A whirlybird, that's what. The $500,000 French-made Alouette helicopter made a cute little present from Liz Taylor to Hubby Richard Burton. Then they hustled on up to Sotheby's in London, where Dickie knocked down a Picasso for $21,600 and Liz wigwagged the winning...
According to one school of thought (which is not to be encouraged), people may buy certain kinds of products even though they hate the commercial. The axiom drawn from all this is that contempt breeds familiarity, and familiarity breeds sales. The recently retired White Knight (for Ajax cleanser) was the most ridiculed horseman since Don Quixote. He galloped so many laps around the plains of suburbia 1,000,000 in five years that after a while, he became a rather endearing symbol of camp. What is more, according to one claim, his magic lance added a not-so-subliminal phallic...
Promises, Promises. That particular revelation came during one of the "depth interviews" conducted in the name of motivational research, the way-out wing of advertising in which the Freudian sell is rudimentary. As all admen know, people don't buy products, they buy psychological satisfaction: the promise of beauty, not cosmetics; oral gratification, not cigarettes. Depthwise, baking a cake is supposedly a re- enactment of childbirth and shaving a form of castration. Speed and performance, or a sense of male power, are blatantly stressed in automobile commercials. Cars become wild animals or fish Wildcat, Impala, Cougar, Stingray, Barracuda. When...