Word: buzzed
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Dates: during 1990-1999
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...developed a devilish little pattern in their marketing strategy. First, they design an ultra-cool web page. Then, they show their enigmatic preview to those same people who were sucked in by Blair Witch hype. Finally, they sit back and watch the web geeks do the work, generating more buzz and rumor than substance...
Enveloped by the electric buzz of activity permeating our campus, though, perhaps it is healthy to step back in the next few weeks and remember the voices and smiles of the real world people. Waxing nostalgia will not cut it, though. Harvard University, believe it or not, is actually located in the real world. It will be our continued responsibility over the coming semester not only to touch base with the real people, but to dedicate time and energy to real needs...
...Street with a bright yellow (gold? orange? it's an indescribable hybrid) t-shirt punctuated with red and blue lettering. She bought one off him on the spot (luckily, he had a few for sale; she would have given up her first-born for it, I'm sure). The buzz started building. Next day, I see six people wearing it in Lowell. Two days later, I see at least a dozen supposed "Snowboarding Club members" in the yard. It's the rage--get one while it's still in style (or in stock...
...Taylor. Not quite as thrilling as the September Hillary story. And George Pataki doesn't grab the reader's attention as much as George W. (What is this, the Governor of the Month feature?) And so the content will never be the same as the initial issue. Whatever buzz is left will die down very soon...
Everything was riding high for Brown and Co., and they didn't disappoint. The issue delivered exactly what had been hyped. The buzz level remained high after the release as news organizations used the published text to justify questions to the President and First Lady about the President's past indiscretions. And after reading the piece about George W., another George W., conservative columnist George Will, declared the Texas governor unfit for the presidency because of his disregard for civilized English. That's quite an impression for a magazine premiere to make...