Word: buzzings
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Dates: during 2000-2009
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Sidebar: In 1977, Trial Attracted More Local Buzz The Pring-Wilson case’s low local profile contrasts sharply with the buzz around Boston in the 1977 trial Commonwealth v. Soares, when a Harvard student was the victim—not the perpetrator—of a fatal stabbing...
Another debate-related observation of note: During and after the first presidential and vice-presidential debates, Kerry-Edwards supporters were instructed by e-mail to vote early and often in the online snap polls. The idea was that actual substance aside, there would be media buzz surrounding any statistical figures that showed a clear trend. The effort has been a phenomenal success, by some measure at least—the results in CNN’s poll after the last debate last Friday night had Kerry ahead 74-23 (with 3 percent saying it had been a draw), despite statistically...
...Bogusky, this kind of "buzz," or "viral," marketing is advertising's future. Covert, hands-on and unabashedly weird, the genre--industry insiders call it "network-enhanced word of mouth"--has turned websites and other forums into interactive opportunities for advertisers and consumers to connect. Crispin Porter & Bogusky helped make Canada's Molson beer the fastest-growing top-25 import in the U.S. last year as it built up buzz in the bars by slapping on beer bottles labels with oddly suggestive comments like "Skinny-dippers are people too." "Conventional branding tends to piggyback on pop culture," says Bogusky, 41, whose...
...Latham's been unfairly caned for wielding what is really a tiny axe, the more salubrious private schools are feeling misunderstood, too. Lost in the buzz about high fees is the fact that every school on Latham's list is a not-for-profit institution. In Australia, no one gets rich owning or running private schools. "Governments fund students, not schools," says I.S.C.A.'s Daniels. Education consultant Gregory Heath says that Latham's platform is "just part of the mix ... it won't swing the election." By reviving an issue that inflames passions like few others, however, Latham has made...
...seems, by the buzz, that we have hit the mark,” Wright-Swadel says...