Word: cachet
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Dates: during 1970-1979
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...condition that are barely visible to the amateur. If Ledoux bought, say, a Utamaro, something had to be dropped from his chosen 250 to make room for it. Ledoux was a polisher, not a grabber; and as a result, any print that provably comes from his collection has enormous cachet for collectors of Japanese art today...
College students looking for a summer job with status are concentrating this year on lining up positions with ecology groups. Nader's Raiders-like investigative teams, or practically anything to do with film making. But if cash rather than cachet is the main consideration, they could hardly do better than sign on with Nashville's Southwestern Co. to spend their vacation peddling Bibles and reference-shelf books. Last week this longtime seller of books distributed door to door was busy training some of the 8,000 student salesmen and saleswomen who, in the next three months, will become...
Verdol is only one of the more recent-and more successful-of the many U.S. businessmen traveling to Moscow to sell. For many executives, a one-week business swing through Moscow has lately acquired the cachet that in the fifties attached to reconnaissance for branches in Western Europe. The list of firms and trade groups that have sent representatives in recent weeks includes ITT, Deere & Co., the Illinois Agricultural Association, and the Motor and Equipment Manufacturers Association. From a series of interviews with visiting U.S. executives, TIME Moscow Bureau Chief John Shaw has compiled a guide to doing business with...
...North Vietnamese began the quiet Sunday-morning session with a ritual demand for a political settlement, and then asked for a two-hour break. Kissinger spent the time walking through the surrounding oak and beech forests, pondering what would come next. The setting had the kind of historical cachet that delights Kissinger. It was at Rambouillet, with its 14th century chateau, once a retreat of Mary Queen of Scots, Catherine de Medicis and Henry IV, where Ernest Hemingway set up his headquarters with advance units of the American Army about to retake Paris in 1944. Now Kissinger...
...well behind schedule, and it seemed that Fiat cars would gain a long sales lead-until the fund swung into action. After arranging the specifications so that other companies were in effect barred from bidding, the army ordered 100 Renaults for its brigadier generals, thus giving the cars the cachet of being the military's official vehicle. Fiat claims that contrary to a law that limits imports of auto components, all the parts for the Renaults were shipped in from France and assembled in Turkey. Thus Fiat's advantage was blunted...