Word: cachet
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That's why ricin once enjoyed a certain cachet among international men of mystery. Every spywatcher knows about Bulgarian defector Georgi Markov, who was assassinated in London in 1978 in a ploy that James Bond or Austin Powers would appreciate: a shadowy stalker jabbed Markov in the leg with an umbrella rigged to inject a pellet of ricin under his skin (the killer was never found, but the KGB and the Bulgarian secret service were prime suspects...
...unfairly, identified with cheap, rounded bottles of Mateus Ros? (apparently a favorite tipple of Saddam Hussein), it's now making a comeback in slick, new guises as winemakers attempt to second-guess a fickle market. Pinot Noir is no longer trendy, Riesling had a short-lived spell of cachet?ros? could be the new flavor of the month. Numbers from the C?tes du Provence region in France, one of the world's main ros?-producing areas, show that exports are on a steady annual increase...
...Dash's biggest star, Jay-Z, released what he says will be his final record, The Black Album. It topped the charts in one week, but if Jay-Z, just 33, doesn't pull a Michael Jordan and lay tracks once or twice more, "the Roc" could lose some cachet. "Damon's done a great job, but he's clearly been in the right place at the right time in his partnership with Jay-Z," says Ryan Berger of advertising agency Euro RSCG Worldwide. "I'm not sure he can reach that next level without...
Milan already has a healthy surfeit of cachet, so the opening of the Park Hyatt, just steps away from the Piazza del Duomo, will probably raise few eyebrows among the well-heeled residents of Italy's fashion capital. Everyone else, though, will be pleasantly gob-smacked by this superspiffy 117-room property...
...according to a National College Health Assessment survey. That only steels their minoritarian dash. After all, what better way to drown dorky Harvard stereotypes—and dorkier Harvard realities—than to ape our non-Ivy League peers and co-opt the carouser’s cachet...