Word: cachet
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...advertising world is in a swivet because familiar mass-market brand names such as Pampers and Marlboro are suddenly reeling from low-priced generic competitors. Tiny Tiffany Trump, in contrast, symbolizes the enduring cachet of a certain type of luxurious commercial pedigree. What could be more emblematic of this shopping-obsessed century than a fin-de-siecle vogue for naming children after favored stores? After all, the latest list of the most popular names for girls already veers toward the comically pretentious, with Nicole, Brittany and Ashley far outpacing plain Jane and simple Susan...
...annual Japan electronics show, which in recent years has limped through a new-products dry spell, may have regained some of its cachet. Among new consumer products, Sony and other manufacturers viewed lines of video compact- disc players, which provide fare for viewing as well as for listening on standard-size CDs. Sanyo Electric's eye catcher was 3-D television, which does not require users to wear polarized glasses -- and initially will cost at lest $57,000 a set. Both products will be avaiilable...
...magazine's writing is enjoyable, although much of its fiction is unreadable. But the traditional New Yorker tone, which is largely determined by the magazine's editorial sensibilities, has been irretrievably lost. The magazine that Brown now edits, while of occasional interest, is no longer the New Yorker. Its cachet has been diminished, its imprimatur subtly devalued...
Colin Powell is more than just a prominent Black figure. He is a living embodiment of the American success story. The son of Jamaican immigrants, General Powell never acquired the cachet of West Point or Annapolis (the military's Ivy League). Instead, he graduated from the City College of New York and went on to become a war hero in Vietnam. He is the first Black man to be appointed Head of the Joint Chiefs. Think about that for a second--what it must be like to be the first Black anything in this country. Whether you're the first...
...made sense: Diller, with his programming expertise, joining forces with some of cable's leading techies, most notably John Malone, head of Tele-Communications, Inc., the country's largest cable operator. In one swoop, television's fuzzy dreams of an interactive future had acquired both immediacy and show-biz cachet. "I'm only surprised at how stupid the rest of us were not to see it," says Jeffrey Katzenberg, chairman of Walt Disney Studios. Jokes CBS president Howard Stringer: "Already he's scared the Sears catalog out of business...