Word: californiaisms
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Dates: during 1960-1969
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Phasing Out. On Viet Nam, California's Governor Ronald Reagan stood pretty much alone among prominent party men defending the hard line. He pooh-poohed the Paris peace talks as primarily Communist propaganda. He questioned the bombing limitation over North Viet Nam. In the text of his remarks before the Platform Committee, he underlined his hope that "we will fight...
Died. Agnes Morgan, 84, professor of nutrition at the University of California (Berkeley) from 1915 to 1954 and the food expert who made vitamin a household word in the U.S.; of a heart attack; in Berkeley. In the early 1920s she pushed the idea that a vitamin a day might keep the doctor away, showed that grey hair can be caused by vitamin deficiency and that overcooking reduces the nutritional value of meat. In all, she authored more than 150 papers on nutrition and tested virtually every popular diet except, she once cracked, "the drinking man's diet...
Even the most tradition-bound companies are now loosening up on what their employees wear. Detroit's decorous J. L. Hudson Co. department store has begun allowing salesmen to wear sport coats instead of suits. Xerox insists on tonsorial tidiness, but it has permitted one of its California service technicians to affect a handlebar mustache because "it looks quite sophisticated on him." At Jersey Standard, well-cultivated sideburns are sprouting at the middle-management level. IBM, long a bastion of conservatism, has relaxed its unwritten requirement that men wear white shirts only, even though it is far from ready...
...restrictions vary widely. The only rule at San Francisco's fashionable Shreve's jewelry store is a prohibition against sleeveless dresses on saleswomen. A Houston chemical company looks askance at fishnet hose and false eyelashes. At California Federal Savings & Loan, says one official dryly, "We don't care if a man wears a beard, just so long as he doesn't wear it into the office." Geico Insurance Co.'s Washington office frowns on culotte dresses, but refrains from formally banning them because they are often difficult to detect. Many companies, in fact, shy away...
HENRY VIII by J. J. Scarisbrick. 561 pages. University of California Press...