Word: calixto
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Dates: during 2000-2009
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...Harvard runs the most conservative university and college licensing office,” Calixto says...
...unique in that we are likely the most infringed college university trademark around the world,” Calixto says...
...When Calixto is not protecting the Harvard trademark from illegal use, he is responding to legitimate requests from companies wishing to use Harvard’s name and insignia...
Currently, Calixto estimates that there are 140 licenses in the U.S. and many more in Japan, China, and Korea—places where merchandise with the Harvard name and insignia are very popular...
Certain items—including food, weapons, computers, and medicines—are automatically denied, according to Calixto, who says he has rejected requests for novelty items such as Harvard beer, Harvard cigarettes, and Harvard cookies...