Word: calling
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Dates: during 1990-1999
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Finally, if you need more help, contact your state insurance-advice group (most Medicare programs are administered under state, not federal, laws). It is listed at the back of the Medicare handbook (to get yours, call...
Steve Jobs was still running Apple Computer from his father's garage in Los Altos, Calif., in 1976 when he got his first call from Microsoft--offering to sell him a version of the BASIC computer language for the prototype Apple I. No thanks, Jobs said. His pal Steve Wozniak had already written a BASIC, and if they needed a better one, they could do it themselves over the weekend...
...much higher than the Stratocruiser, a civilian version of the B-29 bomber. But those were not the numbers that intrigued Trippe. While he brilliantly exploited the glamour of his first jet-set passengers--celebrities and VIPs--he was calculating the new jet-age math of what we call in our business "bums on seats"--the seat-mile cost...
Ironically, no adjustments are needed outside the U.S. With restaurants in more than 114 countries, McDonald's still represents Americana. When I return to France, my niece's children, who are wild about what they call "Macdo," clamor to go there. It has a somewhat snobbish appeal for the young, who are enamored of the American life-style...
...sprawling company, clearly defining the issues of planning, strategy and organization. He mastered the concept of market segmentation--Chevrolets for Everyman, Cadillacs for the wealthy--to better target GM's sales and avoid internal competition, a strategy that left Ford behind. Sloan also understood what managers today call "consumer insight" by visiting Ford dealers incognito to learn about buyer behavior and competitive offerings...