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Word: calme (lookup in dictionary) (lookup stats)
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...weird chemicals in a purple can altering our body chemistry? On the flip side, the Drank concept taps into the dominant trend in the beverage industry. Cola sales have sunk as people move to functional drinks that promise to hydrate you, focus you, give you a boost and perhaps calm you down. "Consumers want the added benefit," says Tom Pirko, president of Bevmark LLC, a consulting firm. "If you're a new player, the label on the can better send a very strong message that it's doing something else for you besides just tasting good. The industry is verging...

Author: /time Magazine | Title: The Anti–Red Bull: A Drink to Calm You Down | 5/18/2009 | See Source »

...motto: "Slow your roll." Bianchi, a former financier who started Innovative Beverage seven years ago and introduced Drank in early 2008, pitches his product as an alternative to alcohol. "We wanted to give the people on the go something to drink during the day which would help them relax, calm down, and not have to keep an old bottle of gin in their drawer," says Bianchi. You can also take a sip before bedtime and perhaps save yourself some cash the next day. "Something like this gives you a better night's sleep," says Bianchi. "You're going to wake...

Author: /time Magazine | Title: The Anti–Red Bull: A Drink to Calm You Down | 5/18/2009 | See Source »

...Will Bianchi back up his big talk? Well, a sedation movement would make some sense, given all the stresses surrounding us. "In this time of great anxiety, anything that allows you to be calm has tremendous benefit attached to it," says Pirko. "The timing might be perfect on this." So kick back, relax and crack open a purple can. Just Drank at your own risk...

Author: /time Magazine | Title: The Anti–Red Bull: A Drink to Calm You Down | 5/18/2009 | See Source »

...protesters massed there. Premier Li Peng, Zhao's primary rival, tagged along - though Zhao says Li was "terrified" and quickly left the scene. A teary Zhao spoke to student leaders through a bullhorn. "We have come too late," he said, urging students to leave the square to help calm things down. Few heeded his words. About two weeks later, the tanks and troops were sent...

Author: /time Magazine | Title: The Secret Memoir of a Fallen Chinese Leader | 5/14/2009 | See Source »

...video spread across the Internet after family members handed it out during Rosenberg's funeral on Monday. In the 18-minute tape, a seemingly calm Rosenberg, sitting behind a desk and microphone, alleges that Colom, the First Lady and two associates were involved in murder, corruption and money laundering. The group, he says, filtered public funds through a state-owned bank for personal gain and to finance drug traffickers. Rosenberg then claims that after Khalil Musa, a prominent businessman and bank board member, had learned of the Coloms' scheme, Musa and his daughter were shot to death in front...

Author: /time Magazine | Title: A Video from the Grave Sends Guatemala into Crisis | 5/14/2009 | See Source »

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