Word: camay
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Dates: during 1930-1939
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Procter & Gamble was to continue to rent the largest amount of air time. With 13 hr. 15 min. a week on National Broadcasting networks, P. & G. will spend some $3,000.000 this year on seven different programs to plug Oxydol, Ivory Soap, Camay, Chipso, Crisco. Because it now uses day time exclusively, Radio's No. i customer is not likely to be inconvenienced this autumn, as will many another advertiser, by the many and unavoidable interruptions caused by the political oratory of a Presidential campaign. As in the past, most of P. & G.'s programs will be serial...
Procter & Gamble announced last week that it had sold more Ivory soap, P. & G., Jap Rose, Camay, Chipso, Crisco and all other P. & G. products in the first three months of 1934 than in any other quarter in the 97 years of its history. In dollars its sales were only at the 1932 level but in tonnage the quarter set a record. Earnings were $4,031,000 against $2,451,000 in the same period of last year. To Chairman William Cooper Procter, who makes 40% of all U. S. soap, the future should have appeared fine and dirty...
...whale oil imported into the U. S. Most famed throughout the U. S. is Procter & Gamble's Ivory Soap which is "99 44/100 pure" and "Floats." But P. & G. Naphtha is said to be the largest selling soap in the world. Famed also are P. & G.'s Camay (toilet soap) and Crisco (shortening...