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...that's just me. I asked some friends and co-workers to define rock 'n' roll in one song. Here is what they came up with...
...several hundred million dollars" to have their logo plastered all over F1, says Andrew Barrett, the company's VP of global sponsorship, who recently inked such a deal. "We were looking for as broad a global reach as we could get with one sport, and nothing else even came close." (See the 50 worst cars of all time...
...what the big numbers and the gaudy pageantry hide is how close the sport came to a total crack-up last year, and just how rickety it remains. At times over the past few years, Formula One has looked as ungovernable as California: big teams quit, and more threatened to do so; the financial industry canceled its lifeblood sponsorship almost en masse; track attendance is down; and scandals have tarnished everyone from a world champ to the former head of motor sport itself. Bernie Ecclestone, the septuagenarian who is usually described as F1's principal stakeholder (a description that doesn...
...balance, F1's move eastward is good for the sport. Last year, more than a third of F1's TV viewers came from China and Brazil alone. India hopes to host a race in the next few years. "Doing an American team makes a lot of sense as the sport moves away from Europe; those are the markets that American companies want to reach," says Peter Windsor, who is trying to get the new USF1 team off the ground. It also helps explain why YouTube co-founder Chad Hurley is pouring money into F1. Still, much of the sport...
...Leno monologue from before The Jay Leno Show--and before the Obama Administration, for that matter. Leno and NBC have a delicate task with the Tonight Show relaunch: making an event of something that viewers were watching less than a year ago without too many awkward reminders of what came between. But no one can say Leno isn't comfortable in his new-old job. As opposed to Conan O'Brien--who reveled in stagy awkwardness--Leno is betting that America will respond to a show that's comfortable, familiar and pretty much unchanged...