Word: camels
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...Prince Charles, after being told that camel's milk is an aphrodisiac...
Cigarette advertising, meanwhile, has become more savvy. Despite continued complaints about ads that seem targeted at young people -- like the infamous Joe Camel campaign -- cigarette companies claim their marketing efforts today are aimed at keeping the customers they have rather than winning new ones. "It's like preaching to the choir," says Sheri Bridges, assistant professor of management at Wake Forest University's M.B.A. school. "Tobacco companies know who their customers are and where they live. They are focusing on those people who already smoke...
...freighted with contentiousness. Soon Steve Martin was introducing politically correct comedy to the smoking debate. "Mind if I smoke?" he imagined someone asking him, then replied, "No. Mind if I fart?" In the '80s, even James Bond felt bad about smoking. Today the habit is excoriated -- antitobacconists depict Joe Camel as a schoolyard drug pusher -- and publicly survives only as a vestige of James Dean rebelliousness. Denis Leary's very funny pro-smoking rants are essentially ironic; taken seriously, they would come across as nostalgia for a life misspent. In the recent film Reality Bites, the one hint of Generation...
...medicinal marijuana argument is a scam," Lapey said. "Medicinal marijuana is the Joe Camel of the marijuana industry," she added later...
...inventive set, too, cries out money, money, money. The scenery spans from the Roman court to an Egyptian crypt; the paint is lavish and the settings are clever. The Broadway backdrop advertises "Guys and Gauls," "Camel Lot," and "Lyre on the Roof." (Get it?) a few technical touches add just the right flair: an erupting Mt. Vesuvius and an electric scoreboard in the Colosseum ("Lions 1, Christians...