Word: campaign
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...fully that its customers could fulfill all their printing, computing, connectivity and tech-service needs in one stop. HP has beefed up its 20,000-strong sales force and targeted its attention on the top 2,000 firms worldwide. The company has just launched a $40 million rebranding campaign, complete with a new tagline: "Let's Do Amazing." "We're entering an era where the primary thing is going to be services," says HP strategy chief Shane Robison. "And we want to be there to provide the necessary infrastructure." (See pictures of the cell phone's history...
...were killed (and at least 800 wounded) in the worst political violence the country has seen in almost 20 years. The Red Shirts continue to press for the dissolution of the government led by Prime Minister Abhisit Vejjajiva. On April 12, Thailand's election commission cited the misuse of campaign donations in its call for the ruling party to be disbanded...
...professional troublemaker by nature and a haberdasher, boutique owner and rock-'n'-roll manager by trade, Malcolm lived life more as a "glorious accident" (a term he used to describe Sid Vicious) than as a strategic campaign. While McLaren was portrayed in the film Sid and Nancy as a cunning calculator who cons the media into giving the Sex Pistols publicity, Malcolm was more bewildered by the monster he created and more naive than he was ever credited for--except when it came to realizing how much money there was to be made. Pistols lead singer Johnny Rotten...
...inactive Crimson editor and former UC presidential candidate, deserves praise for spearheading much of the ATM initiative. Hayward’s genuine interest in improving student welfare is laudable; his dedication in pursuing the issue shows he was interested in more than just making empty campaign promises...
...campaign against Facebook’s fuel usage policies attracted the attention of many students, as University of North Carolina Wilmington student Brinkley Hutchings strolled around the grassy expanse dressed as a Facebook profile page...