Word: campaigners
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Dates: during 2000-2009
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Undergraduate Council representative and Currier House resident George J.J. Hayward ’11, who adopted improved cell phone service in the Quad as a central component of his election campaign last year, collected over 300 messages from Quad residents about poor reception over the last academic year...
...James is lovin' being back in Japan. The exuberantly geeky American mascot of McDonald's Japan's latest ad campaign oohs and aahs over fireworks. His smile beams from his cardboard cutouts outside McDonald's establishments across the country...
...doppelgänger of Steve Carell's 40-year-old virgin with glasses, Mr. James is a character invented by Japanese advertising behemoth Dentsu and McDonald's Japan for its new burger line - the "Nippon All Stars" - campaign. The purpose of the campaign, running Aug. 10 to Nov. 5, is to promote four burgers available only in Japan. On his blog, found on the McDonald's Japan website, Mr. James describes himself as a 43-year-old Japanophile born in Ohio with a penchant for travel, who, when particularly excited, generously treats people he doesn't even know. (That seems...
...seen as playing to Japan's xenophobic tendencies. Annoyed expats have described the character as "white, dorky" and speaking "mangled Japanese." The chair of the Foreign Residents and Naturalized Citizens' Association of Japan, Arudo Debito - a naturalized Japanese citizen born David Aldwinckle - has officially protested the Mr. James campaign with a letter to McDonald's Corp. headquarters in Illinois. Soon after the ads started to roll out, somebody set up an "I hate Mr. James" Facebook group, which now has 67 members. (See the top 10 tasteless commercials...
...estimated 300,000 people who have contracted the virus are intravenous drug users and sex workers. Its association with "social evils" says Morch, makes it tough to combat the myths and ignorance around AIDS. "You can have wonderful policies and wonderful legislation," Morch adds, but without a proper campaign on the ground, "you'll have trouble enforcing them...