Word: campaigning
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...Just as Hollywood's largest studios have been debating the "DVD window" for years - torn between maximizing the profitability of a movie's DVD release and cannibalizing its theatrical campaign - so have independent filmmakers been debating how to cope with the window between the film festival and the art house, where attendance has been sagging. Some distributors have encouraged directors to forgo the theater, advocating direct-to-DVD strategies or premieres on such premium cable networks as HBO. But many filmmakers say the disadvantage of those distribution plans is that they fail to generate the press and word of mouth...
...with Alexander the Last, Swanberg and IFC Films set out to see if they could bridge this gulf. Under the old model, Swanberg would have taken the film to festivals to drum up interest among distributors and then waited a year or longer for a theatrical campaign to reach major cities. A few months later, the DVD would hit shelves in smaller markets. But with Alexander the Last, which opened in every major market via Festival Direct at midnight on Saturday - along with four other South by Southwest titles - Swanberg says he's eliminated the window between his festival screening...
...someone who supposedly "retired" in 2004, Tom Brokaw has kept plenty busy. He filled in as moderator of Meet the Press after the death of Tim Russert, pitched in on campaign coverage for NBC and completed a documentary on global warming in 2006. Covering the environment isn't a fad for Brokaw - the South Dakota native is a longtime outdoorsman, often fly-fishing near his home in Montana and hiking with green friends like Patagonia founder Yvon Chouinard. The former NBC Nightly News anchor just finished a new climate change documentary - Global Warming: The New Challenge with Tom Brokaw - which...
...kick off the campaign, the men’s squad faced Duke in what seemed to be a glaring mismatch. The Crimson beat all expectations, though, when the team came out victorious in a 9-6 contest that saw the beginnings of Cohen’s brilliance. Harvard was down by one when Cohen tied it up thanks to a combined effort with captain Max Motschwiller. Then the freshman put the Crimson on top on the scoreboard, igniting a run that forced the Blue Devils into an unexpected deficit. Duke threatened to make a comeback, tying it up at three...
...Americas of late, it was an apt coincidence that Lula had been huddling at the White House a day before the Salvadoran vote with the hemisphere's other alpha moderate, President Barack Obama. Funes had identified himself with the spirit of the pragmatic, bipartisan Lula left in his campaign and met with the Brazilian a number of times. He hit the stump not in the lefty-red attire favored by FMLN leaders (and by Chavez) but in white guayabera shirts. He also assuaged voter fears by convincing his own party to drop its insistence on lifting El Salvador's amnesty...