Word: camplands
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Dates: during 1971-1971
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This is camping? It is indeed, a Southern California transmutation of the American pioneer spirit. For years, camp grounds across the U.S. have been growing increasingly effete, but some sort of new mark is set by Campland, just off the heavily traveled San Diego Freeway. Essentially, Campland is a 42-acre parking lot that can accommodate 800 assorted trailers, mobile homes and just plain tents. For a fee that ranges from $4 to $6, depending on the size of lot, a family can pretend it is camping out while still enjoying the delights of suburbia. Television addicts can plug...
...over and pick up a loaf of bread," says Mrs. Marcia Reese, waiting in the laundromat for a load of nappies to dry. "We enjoyed the quiet last week in the woods, but until my kids are out of diapers, this is more fun." For older kids, Campland is a mixed bag. Young Jeff Andreoli complains that he cannot play baseball or football: "There's no grass here." Karen Folts, 13, thinks the pool parlor is right on: "I like this place because there's a bunch of cool guys around. When my parents go camping...
...Campland is no bore to Owner Yale Willis, an oilman who is growing increasingly wealthy on his investment. "It's almost unbelievable that people come here in such numbers," he says. "Perhaps it's because people raising families can't afford hotels. We are really one of the greatest baby-sitting organizations in the country." Ever since Campland opened two years ago, says Willis, its steaming asphalt expanse has been chockablock full. Now, with its success assured, he plans to branch out to Mexico, where a network of 22 Camplands is scheduled to rise over the next...
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