Word: canadianism
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...normally new-car season in Detroit. But an outbreak of labor strife at General Motors' plants in Canada has cast into doubt the rollout of GM's all-new Chevrolet minivan and other 1997 models. All production was halted in Canada last week after 28,500 members of the Canadian Auto Workers union walked out in a strike that has deprived some U.S. plants of vital parts. Without a settlement, analysts say, the company may have to close its 24 U.S. parts-and-assembly plants by the end of the month...
Today's teenagers have fallen in love with lava lamps, those kitschy 1960s artifacts that featured floating lumps. So it's not surprising that the Clearly Canadian company has launched a line of soft drinks that bring the lamps to mind. The noncarbonated fruit-flavored beverages, called Orbitz, contain brightly colored jelly balls that can be sipped through a straw. Grossing out grownups is part of the plan. "If we are making 40-year-olds uncomfortable," says marketing director Jonathan Cronin, "we are probably making a teen very happy...
...Clearly Canadian, based in British Columbia, could use some cheer itself. A pioneer in the clear beverage craze of the early 1990s, CC saw its sales go flat when diet-conscious consumers found that its natural-looking soft drinks still had plenty of calories. Orbitz, launched last May, has so far landed in the U.S. on the East and West coasts. The company intends to ship nearly 1 million cases (price: $1.29 a bottle) in its first year, some four times more than originally planned. A lot of adults must be nauseated...
...General Motors is set to report earnings Tuesday, followed by No. 2 Ford on Wednesday. Currently the third largest U.S. automaker, Chrysler hopes to make a strong sales run in the coming weeks with industry leader G.M's. production threatened by a lengthening strike of auto workers at its Canadian plants. While layoffs have been avoided at GM for another few weeks, cuts in production appear imminent, and Chrysler executives are primed to make a run up the ladder. Layoffs resulting from the strike continued to spread Monday, with 5,911 workers affected at assembly and parts plants...
DIED. ROBERT BOURASSA, 63, recently retired Quebec Premier whose antiseparatist, pro-French cultural policies reflected the Canadian province's torn allegiances; of skin cancer; in Montreal...