Word: caniff
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Since she burst into their comic-strip world in 1956, the Texas teen-age tomboy named Poteet has brought both joy and dismay to tall-in-the-cockpit Colonel Steve Canyon and Cartoonist Milton Caniff. Last week Caniff acknowledged that he took Poteet out of the strip (607 papers) in early October because of the problems she posed. For one thing, she was upstaging Steve with her giddy flair. For another, he feared she would become sullied by association with another youthful heroine of a different reputation : Lolita...
...site of the University of Missouri. Stout-souled citizens wonder what is wrong. Chamber of Commerce members writhe to the beat and get the message. It is so nonsensical that at first it seems to be garbled: name the new boulevard (boom-lay boom) after Milton Caniff...
...tattoo continues, familiar information floods the C. of C.: Milton Caniff is a cartoonist who draws a comic strip about Steve Canyon, a tall, blond, slightly stuffy Air Force aviator. Steve and his buddies will be portrayed in a new show on NBC television this fall. Best of all (boomlay, boomlay, boom) there is a local tie-in: Miss Columbia Mizzou, raffish blonde who shows up intermittently in the strip, is named after the University of Missouri, near which, in Caniff's fable, she once slung hash...
...trench coat but (it is rumored) nothing underneath, appears to decide matters for the Chamber of Commerce. At a city council meeting the C. of C. suggests, and the council approves, that the new $1,500,000 road connecting U.S. Highway 40 and the university stadium be named after Caniff, who is not an alumnus or even a Missourian (he was born in Hillsboro, Ohio). It is further decided that large cutouts of Miss Mizzou, dimpled knee poking through her trench coat, shall mark Caniff Boulevard...
...that it has great publicity value but give no clear notion of what the publicity is for or what they are selling. The city council hears more arguments, schedules a final meeting for next week to decide whether Missouri's teams will ride to glory past pinups of Caniff's (and NBC's) camp follower. Boomlay boom...