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...biggest adverse trade balance in her history: $461,120,000. The tourist trade, a major French industry, was supine. Only 1,200,000 foreigners visited France last year compared with 3,000,000 in 1930, 4,000,000 in 1929. Worst of all, they spent 50% less per capita...
...Decrease per capita consumption of alcoholics (from 32.53 gallons of beer, .97 gallon of liquor, .41 gallon of wine in 1899; to 16.42 gallons of beer, .25 gallon of liquor. .31 gallon of wine...
...Comparing the year 1929 with 1917, the per capita consumption of dairy products alone increased from 745.8 lb. to 997.5 lb. a year. . . . The grain required to produce the increased quantities of these dairy products amounts to 10,067,196,000 lb. This is approximately three times as much grain as was used all told in the manufacture of fermented liquors in 1917. ... It is tragic to find so-called national leaders advocating as the solution of our social and economic problems the legalization of beer...
...amended.* During that same year the sales of Coca-Cola increased more than 25% and this sales increase has continued steadily. In Montreal?which has permitted the sale of alcoholic beverages for some time and does so today?sales of Coca-Cola are more than double the per capita sales in the United States. Our volume and operations are generally satisfactory in Cuba. We have experienced several changes in regulatory legislation as applied to alcoholic beverages and to date have observed no adverse effect in the upward trend of Coca-Cola sales...
Canada Dry Ginger Ale, Inc., whose product mixes well with stiffer stuff, echoed Coca-Cola's story. Starting with 1927. the year Ontario went from Dry to Wet, the company's U. S. and Canadian per capita sales have compared as follows...