Word: capita
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...French may produce some of the world's best wine, and they may drink more per capita than almost anyone else, but advertising any image of alcohol is heavily restricted. And the French ad police don't care if you're hawking something as sobering as customer-relationship-management software. The U.S. software firm Blue Martini, based in San Mateo, Calif., was hoping to run print ads in France featuring its signature azure cocktail and a tag line that read, "This martini won't go to your head." But, after reviewing the tough 1991 ad law, the company's lawyers...
...That pretty much sums up Russia's predicament. It has a huge pool of scientists and engineers, and the per capita number of patents issued there is nearly three-quarters that of the U.S. Yet Russia's global share of the high-tech market is around 0.3%; America's is 130 times higher. Russia has to fix lots of things for that imbalance to change. Among them: its weak enforcement of intellectual property laws, onerous business registration procedures and strict controls on the export of hard currency. Also, Russian entrepreneurs lack the business basics...
...been under increasing pressure to supply the developing world with cut-rate medicines. But no matter how much they trim prices on a combination-drug regimen that can cost $15,000 a year in the U.S., it's never quite enough to make a dent in countries where per capita annual income is only a few hundred dollars...
...price of each AIDS-cocktail component with each company, and the tough bargaining has barely begun. While Senegal, for instance, might haggle prices down 75% or 80%, the therapy is still too costly at $1,200 a year for people who earn $510 a year, Senegal's per capita income. And to start, the company will provide sufficient drugs for only 800 patients over five years. Kim Nichols, policy director at the New York City-based African Services, calls it "too little, too late...
That's how it is today in South Korea: the Internet seems to have made not just Lineage fans but also the whole nation a little cybercrazy. More than a third of South Korea's 47 million people are logging on to the Internet--one of the highest per-capita ratios of Web access in the world. In fact, South Korea is one of the most wired--and wireless--places on the planet. So faddish are all things cyber that hip young Korean men have adopted the scruffy, geeky dress of Microsoft chairman Bill Gates...