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...this low prefatory note, Comic-Stripper Al Capp introduced his glorified comic book, The Life & Times of the Shmoo (Simon & Schuster; $1), published Dec. 2. By last week, The Shmoo had sold 133,752 copies. It was far outselling the No. 1 nonfiction bestseller, Robert E. Sherwood's Roosevelt & Hopkins-which cost six times as much and was at least six times as hard to read...

Author: /time Magazine | Title: The Press: The Miracle of Dogpatch | 12/27/1948 | See Source »

Most of these serials deal with adventure ideas that have been worked to death already. But occasionally, script-writers emerge with some fortunate stroke that is worthy of Chester Gould, or possibly Al Capp. The Sword was such a creation, and anybody who cares to endure several dozen kiddie shows might find another. Incidentally, every program is running some sort of contest. Prizes are usually bikes or toy pistols, but once in a while a car or Bendix pops into the lineup. Such items are worth trying for. It means eating lots of Ralston and swilling Ovaltine, but the competitors...

Author: By David E. Lillenthal jr., | Title: The Children's Hour: II | 11/18/1948 | See Source »

Screamed Li'l Abner: "Joe!! Yo' has failed me!! Ah was shore somethin' would happen-somethin' awful!!" Croaked Btfsplk: "It (sob!) DID!!" Had the unthinkable really happened? Sadistic Cartoonist Al Capp left his readers to bite their nails over that for another week...

Author: /time Magazine | Title: The Press: Btfsplk Does It | 10/18/1948 | See Source »

...please leave us to our own interpretation of the works of Al Capp [TIME, Sept. 13]- undoubtedly the most brilliant satirist of our era. His genius defies interpretation . . . Like fine music, Capp's cartoons mean many things to many people. Don't spoil...

Author: /time Magazine | Title: Letters, Sep. 27, 1948 | 9/27/1948 | See Source »

...shmoo was discovered by Al Capp's Li'l Abner. When, last month, he began to hear strange music which sounded like "shmoooooooooooo!", his eager pursuit of the lilting sound was barred by an amazon of fierce and busty aspect. ("Ah sees to it," said she, "that th' shmoon don't come over th' mount'in.") Nevertheless, Li'l Abner penetrated into the forbidden Valley of the Shmoon, where a sage clad only in his own beard, called Old Man Mose, frantically explained the shmoo situation to the intruder. "Shmoos...

Author: /time Magazine | Title: ECONOMICS: Harvest Shmoon | 9/13/1948 | See Source »

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