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When Cartoonist Al Capp began introducing his readers to LIME-"the magazine with a flavor"-we asked Capp to tell us a little more about the new publication and how it got its name. In the words of the characters who populate his improbable county of Dogpatch (not to be confused with those who live in his even less probable country of Lower Slobbovia), he assured us: "It warn't no accident...

Author: /time Magazine | Title: A Letter From The Publisher, Dec. 22, 1952 | 12/22/1952 | See Source »

...seems that LIME's crew-cut correspondent was assigned to cover the annual Sadie Hawkins Day race-a sunup-to-sundown open season on bachelors not fleet enough to evade the local spinsters. This painful adventure was Capp's idea of tender treatment for a magazine he had come to regard as an old friend. Says Capp: "Gee whiz, you've been so sweet to me over the years, it's sort of like kicking Santa Claus...

Author: /time Magazine | Title: A Letter From The Publisher, Dec. 22, 1952 | 12/22/1952 | See Source »

Some day, however, says Capp, he will be unable to restrain himself from giving TIME (or LIME, whose slogan is, "If you can't read it-eat it!") the full treatment which is customary in his comic strip, Li'l Abner. Says he: "I'm surprised I haven't done a thorough job on it before, because it's a setup the whole country is familiar with." Then he adds with a thoughtful air: "I will inevitably do a complete massacre. The only way I can do a thorough job is with the gloves...

Author: /time Magazine | Title: A Letter From The Publisher, Dec. 22, 1952 | 12/22/1952 | See Source »

Meeting last night, the House Committees of Kirkland, Eliot, Leverett, Lowell, Winthrop, and Adams Houses picked these kind of ladies as their House winners. One of the six will be selected tonight as the favorite of all the College. Al Capp and Daniel G. Mulvihill of the HUERA will help pick the winner...

Author: NO WRITER ATTRIBUTED | Title: Six College Maids Win House Honor For Extra Deeds | 11/26/1952 | See Source »

Kirkland House Committee Chairman Allan N. Reiselbach '53 said last night that Capp, Mulvihill, and one judge yet to be named will pick the winner Wednesday night. He also announced gifts for the favorite from Square merchants...

Author: NO WRITER ATTRIBUTED | Title: Mulvihill, Capp to Judge Maid Final; Jewelry, Orchids, Nylons to Winner | 11/24/1952 | See Source »

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