Word: cappuccinos
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Dates: during 2000-2009
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Marco Rosin is a little nervous about uprooting the lady of the house. In this case, he's not referring to the legendary art patroness Peggy Guggenheim, whose body lies buried next to those of her beloved Lhasa Apsos-including Cappuccino, Peacock and Sir Herbert-in the garden of her Venice palazzetto. Instead, on this warm June afternoon, the Peggy Guggenheim Collection registrar's charge is Alberto Giacometti's 1.5-m bronze Standing Woman, 1947, whose elegantly elongated frame appears like an apparition a few meters from Guggenheim's grave, where it usually guards the benefactress' Byzantine garden seat...
...Starbucks began life as a place to get a killer cup of coffee, espresso or cappuccino. A commodity turned into an art form. Great idea. Liquid bliss. But now it's an overcrowded, underdesigned mess. Even McDonald's coffee has been rated higher than Starbucks by Consumer Reports. Your joe has lost its mo. And that's your fault, Howard. And Wall Street's. As a public company, Starbucks is under constant pressure to grow same-store sales to make investors happy. Fair enough. So, like every other retailer, you've asked the question: What else can I run through...
Residents of Chengdu, glued to the Internet and TV shows like Friends, are striving to connect with the outside world more than ever before, in fashion trends, food and lifestyles. Starbucks is importing its coffee-education strategy to persuade customers to splurge on a cappuccino. (A grande latte in Chengdu costs about $3.30, a huge sum in a city where locals typically earn less than $7 a day.) Starbucks has seven outlets in Chengdu (more than Peoria...
...interest in cycling began on a trip to Europe. No, it was not the day I spent sitting outside a café in Paris sipping café au lait and watching the Tour de France riders swoop by. Instead it was while sitting outside a café in Florence sipping cappuccino (there was a lot of coffee drinking that trip), watching women commuting to work. They were cycling by in their fabulous outfits and their Prada pumps, and I decided that this was a sport I could get behind. But biking in Europe turned out to be a whole lot easier than biking...
...division of Time Warner (TIME's parent), or a linkup with Microsoft, which lags in search. Either deal would help Yahoo! take on Google more aggressively. One thing that won't change: the quirky Yahoo! culture. Early on, founders Jerry Yang and David Filo set up a free cappuccino bar for employees and have followed up with annual company-wide gifts, ranging from MP3 players to sleeping bags. Google has topped the coffee bar with free meals and a host of perks. But in Yahoo!'s case, staying caffeinated and hungry might not be a bad idea...