Word: carbone
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Dates: during 2000-2009
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...push from environmentalists. A new report by the Consumer Electronics Association (CEA) found that the industry's top performers managed to reduce electricity use 5% to 25% per $1 million in revenue over the past three or four years. Other companies within the industry are managing to reduce their carbon emissions per million dollars of revenue or by cutting emissions outright. And the best are doing even more - the $56 billion computer maker Dell announced in August that it had gone fully "carbon neutral," which is about as green as you can get. "We look at environmental responsibility holistically," says...
...brunt of the attention on climate change. It helps that you can actually see them spewing black exhaust. But people often forget that when they plug in their home electronics - whether it's a jumbo flat-screen TV or an iPod - the electricity that juices those devices has a carbon footprint too. As the amount of electronics in our homes continues to increase - half of American households now own three TVs, up from 11% in 1975 - it becomes more and more important that they are energy efficient. Ditto the amount of plastic, metal and other raw materials - often toxic...
...rolled out a new desktop that is up to 70% more efficient than the average PC - an attractive quality for server farms, the computer banks that make up the backbone of the Internet, which have grown increasingly energy hungry in recent years. Reducing energy consumption does a lot for carbon emissions - but even more for the balance sheets of IT companies. "The total cost of powering a server over its lifetime is beginning to outpace the cost of the computer itself," says Arbogast. "Customers are going to demand innovation on this - for the environment and for efficiency...
...take Arnold Schwarzenegger seriously as a hero of the environment, when you show him surrounded by a collection of dead, stuffed animals? Perhaps they all died from carbon emissions, which is why he has become so passionate about it. Lynn Moss, FISH HOEK, SOUTH AFRICA...
...Harvard Kennedy School, pushed the belief that individual collective action is a critical component of the solution. Clark, who also chaired the task force that drafted Harvard’s emissions reduction plan, explained that up to 10 percent of the total emissions reductions needed to lower atmospheric carbon to a safe level can come from cutting emissions in personal residences. “The problem is connecting [individual] behaviors to the implications of this problem [of climate change] that they all admit is there,” Clark said. Robert N. Stavins, director of the Harvard Environmental Economics Program...