Word: card
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...card will feature a “Crimson Rewards” program through which members can redeem points for reunion fees, club dues, or alumni travel programs—or convert the points to a cash donation to the University...
Only U.S. residents will be eligible to apply for the card, but Cardillo said the card may be available internationally in the future...
...down the road, other changes are possible as well. The bank may offer a greater variety of card images, such as card faces that tout a specific graduate school, Cardillo said...
Barclays will assume all marketing responsibilities for the card, and will offer applications at Harvard Clubs, around campus, and through direct mail...
Undergraduates can also expect to see the card promoted at athletic events, according to Cardillo...