Word: cardboard
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...piece poster with a simple map and a table of all the hours, phone numbers, collections, and lending policies of the libraries. On the reverse side, it could include a map of Widener, or a brief summary of important HOLLIS commands. If it were made of good laminated cardboard stock, students could fold it up and put it in their backpacks or tape it on their wall next to the Harvard Shuttle schedule. That concise approach was lost on the creators of the folder. A map is included but it isn't built to last, and doesn't convey enough...
...hello to the latest invention from Dunkin' Donuts, masters of over-indulgence: The Box o' Joe. It's a giant, spill-proof box of javao10 cups worth. The coffee sits in a plastic bladder that fits into a cardboard box. The coffee exits the "Box of Joe" through the plastic spout on the outside of the easy-to-carry container. Invented primarily to ease the burden of office coffee-runs, the Box o' Joe is also ideal for Harvard caffeine junkies like...
...does it ever. Fun sells lunch boxes, clothing, records heck, even toothbrushes (I still have a set at home). And, oh yes, fun sells toys. Lots of them. Originally, the Star Wars line of toys consisted of only seven figures inexpensively manufactured by Sears along with a handful of cardboard (yes, cardboard) playsets. The entire stock of toys sold out in a matter of weeks. Enter Kenner Toys and a line of 93 figures, countless vehicles and elaborate playsets. Sum total: over $350 million in box-office and related sales. (And that's in '70s dollars.) Star Wars...
...Joseph Lin '00 appeared on stage, violin in hand, the concert began to offer the special excitement that comes with a live performance. Roberta Flack introduced him as a theology concentrator (well, she actually said major) and introduced Tchaikovsky as "that guy who wrote the 1812 Overture." Using the cardboard binoculars that were handed out at the door (one idea that Symphony Hall should actually consider) the audience could take in the amazing passion of Lin's performance. The audience was so impressed in fact, that he even received an accidental roar of applause at the start of his cadenza...
...Joseph Lin '00 appeared on stage, violin in hand, the concert began to offer the special excitement that comes with a live performance. Roberta Flack introduced him as a theology concentrator (well, she actually said major) and introduced Tchaikovsky as "that guy who wrote the 1812 Overture." Using the cardboard binoculars that were handed out at the door (one idea that Symphony Hall should actually consider) the audience could take in the amazing passion of Lin's performance. The audience was so impressed in fact, that he even received an accidental roar of applause at the start of his cadenza...