Word: cards
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Dates: during 1980-1989
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Does America need a new credit card? Sears thinks so. The nation's largest retailer will soon test-market its Discover credit card, which will compete against American Express and Visa. Sears will try out its orange-and-black piece of plastic this fall in Atlanta. The card will be accepted by Denny's restaurants, Hospital Corp. of America, American Airlines and Budget Rent a Car, as well as Sears stores. Holiday Inns is reportedly expected to sign...
Cardholders will soon be able to use the Discover card to withdraw cash from company-owned automated tellers at store outlets. Sears also plans to give its customers access to their money through bank cash-dispenser machines all over...
Chairman Edward Telling predicts that middle-class Americans, especially the 60 million Sears credit-card holders, will be attracted by his company's respected and familiar name. Said Telling at last week's annual meeting: "We aren't concentrating at either end of the economic ladder. Our success lies down the middle, as it always...
...very good student. I got all A's. My father rewarded us for good grades. He gave us quarters and 50 cents for every A we got. I was really competitive, and my brothers and sisters hated me for it. I made the most money off of every report card...
...medical memory card is in part the brainchild of Computer Whiz Douglas Becker, 19, of Baltimore, who approached Blue Cross after reading about laser cards in computer magazines. Like the videodisk and compact audio disk, the laser card, which was developed by Drexler Technology Corp. of Mountain View, Calif., depends on laser optic technology, in which a low-power laser beam is used both to burn digital information onto the card and to "read" that information by scanning the surface. Says Becker: "This is a new application for an older mousetrap...