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...much of an improvement at first. Like many U.S. carriers, Virgin America charges for food in economy class. But flight attendants don't dole it out from a cart like gruel in the orphanage; a touchscreen at each seat lets passengers pick what they want and pay by credit card. A few minutes after I swiped my card, an attendant brought my fruit-and-cheese box and a glass of cabernet to my seat. The food was fine, but what I remember more was the simple pleasure of getting what I wanted when I wanted it, freed from the Sisyphean...

Author: /time Magazine | Title: Richard Branson's Flight Plan | 4/17/2008 | See Source »

Plus, Boston fans need to stop playing the underdog card. What do the Patriots do all the time? Win. The Celtics? Likewise. The Red Sox are no different. After two World Series titles in the past four years, here’s a newsflash Boston fans: we don’t care. Even Fox chose to air NASCAR over the Red Sox-Yankees match-up last weekend...

Author: By and D. PATRICK Knoth, CRIMSON STAFF WRITERS | Title: Hate It: Red Sox | 4/16/2008 | See Source »

...Compare the public silence about inaccuracies in Smith’s film with the dull roar surrounding the recent release of “21”, based on Ben Mezrich’s (already not-quite-true) account of MIT’s card-counting Blackjack Team. Based on the trailer alone, one can tell the production team knows well mainstream America’s unflagging yen for aesthetically pleasing Caucasians cavorting in shiny cities and beating all odds (Ocean’s 11 through 16, would you stand up please...

Author: By James M. Larkin | Title: A Shameless Bust | 4/13/2008 | See Source »

...apartment the week always starts with assiduously divided trash: paper, plastic and aluminum. But then the days pass, the garbage builds up, and too often I find myself tossing out the milk cartons with the newspaper with the bottles of Sam Adams beer. I know - take away my green card...

Author: /time Magazine | Title: Making Recycling Really Pay | 4/11/2008 | See Source »

...flooded with offers from venture capitalists, wants to grow RecycleBank gradually. But earlier this year he went after a new target: college campuses. Starting with a pilot program at New York City's Columbia University, RecycleBank is putting special kiosks in cafeterias and dorms. Each student gets a RecycleBank card and takes their recycling to the closest kiosk, where they swipe their card, weigh their recycling and claim their points. The campus model required a little tweaking on Gonen's part - the dorm kiosks, he notes, are prank-proof (you can douse them in beer, and they'll still work...

Author: /time Magazine | Title: Making Recycling Really Pay | 4/11/2008 | See Source »

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